AT&T To Sell Yahoo Display Ads; More Competiton For Yahoo’s Newspaper Partners?

AT&T’s 5,000-strong sales force will begin to sell Yahoo’s display inventory in local ad markets starting later this summer, under a new partnership the two companies announced Tuesday. During Yahoo’s earnings call, CEO Carol Bartz boasted that the relationship means that Yahoo (NSDQ: YHOO) will now have 13,000 local ad sales reps located across the United States.

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  Considering advertising your brand on Facebook?
  All Facebook has pointers on why one format may fit a brand better than another.
  We’ve paraphrased them here:
  Polls and quizzes -Polls are a great way to get user opinions and preferences…
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  During today’s Q2 earnings call with analysts, Yahoo (YHOO) CEO Carol Bartz took a moment to praise Microsoft’s re-branded search engine, Bing.
  “I think actually Bing is a good product…
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  Apple (AAPL) easily beat the Street’s low hurdles and matched heightened “whisper” expectations for Mac and iPhone sales. Guidance low as always, and not a problem.
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• Earnings Call: Yahoo To Spend On Branding; Plans To Cut Frequency Of Ads On Some Sites
• Earnings: Apple Beats Analysts’ Expectations; Sells 5.2 Million iPhones In Q3
• Apple Earnings In Line
• Yahoo’s Bartz: “Bing Is A Good Product”
• Yahoo’s Revenues Drop 13 Percent In Second Quarter
• Yahoo Q2 Revs: $1.57B, Down 13 Percent But Profit Up 8 Percent
• Apple Sold Twice As Many iPhones As Macs Last Quarter. And It’s Closing The Gap On iPod Sales Too
• A Beginner’s Guide To Facebook Ads
• Earnings: McClatchy Net Income Nearly Doubles; Online Ads Fall 2.9 Percent
• Apple’s iPhone “wrecking” the cell industry

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